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commercial MLS Sponsorship

Additional sponsors to be allowed on MLS team kits

League reacts in attempt to offset financial losses as a result of the COVID-19 pandemic. MIAMI, Fla. — (24 June 2020) Major League Soccer is expected to allow its teams to sell sponsorship patches on shorts this year in an attempt to offset the devastating financial losses of the global Covid-19 pandemic. According to the Washington […]

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clubs commercial Real Betis Balompié

Real Betis now has their own eSports Section after purchasing Cream

Real Betis will have their own electronic sports sections with Cream Esports MIAMI, Fla. — (25 May 2020) In a first of its kind deal in Spain, LaLiga Santander club Real Betis Balompié has purchased online gaming company Cream. The new combined company will be called Cream Real Betis. The union of both organizations will allow […]

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commercial marketing USL Championship

The USL Championship in talks with EA and Konami

MIAMI, Fla. (2 May 2020) – The United Soccer League is in talks with both Electronic Arts (“EA Sports”) and Konami, about being included in an upcoming edition of at least one of these company’s games. Whether the USL will be “in the game” with EA Sports FIFA series or “playing is believing” in Konami’s Pro […]

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Around MLS commercial Inter Miami Hoy Sponsorship

Report: Inter Miami and Qatar have agreed to a multi-million dollar sponsorship

David Beckham’s new Major League Soccer franchise and Qatar airways have finally reached a deal worth $234 million after weeks of negotiations. MIAMI, Fla. (February 16, 2020) — Inter Miami is about to make their season debut in the Major League Soccer when they visit LAFC at the Banc of California stadium on March 1st. […]

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commercial LaLiga legal North America

Court Decision Expected Soon Over Staging of La Liga Games Outside Spain

A Court decision in Spain expected this month. Past two La Liga matches in Miami were cancelled. MIAMI, Fla. (February 5, 2019) — Back on November 19, 2019, the plans by La Liga to play Villarreal’s home game against Atlético Madrid on December 6, 2019 at Hard Rock Stadium in Miami were abandoned. The decision […]

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Around MLS commercial contracts legal

Looking Into The Soldier Field Lease for Chicago Fire

Fire’s lease at Soldier Field calls for sliding payment based on attendance MIAMI, Fla. (January 27, 2020) — After it was announced that the Chicago Fire were returning to downtown Chicago to play at Soldier Field, the Chicago Sun Times secured a copy of the team’s new lease with the Chicago Park District via a […]

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clubs commercial Russo Law And Soccer Briefs Sponsorship

Sponsorship Look Back: AS Roma’s three-year sponsorship deal with Qatar Airways

DOHA- In April 2018, Serie A club Associazione Sportiva Roma entered into a three-year sponsorship agreement with Qatar Airways. It was described by the football club as “the largest the club has ever signed” though the actual financials were not made public. However, the agreement with Qatar Airways was reportedly worth €40M ($48.8M) for three seasons, […]

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commercial LaLiga Sponsorship

The Official Cheese of Real Betis Balompié: Quesería Dehesa Dos Hermanas

La expansión de la marca Betis es una realidad, en particular a nivel internacional, pero al mismo tiempo nunca se olvidan sus raíces. | Real Betis’ expansion of its brand is a reality, but the club doesn’t forget its roots. Club has two-year partnership with regional cheesemaker. Anyone who has spent time in Spain knows […]

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Around MLS commercial Inter Miami Hoy

Inter Miami’s players have unique hydration needs. Fortunately they now have an official sports drink.

MIAMI, Fla (January 15, 2020) — BODYARMOR Sports Drink today announced a multi-year partnership with Inter Miami CF, establishing the brand as the team’s “Official Sports Drink” starting this upcoming 2020 Major League Soccer season. Details about this new agreement can be found on Inter Miami Hoy by clicking on the link below or by going to […]

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clubs commercial FC Barcelona Russo Law And Soccer Briefs

Liga dos ricos | Barça à frente do Real Madrid e agora é o clube de futebol com a maior renda do mundo

Os culés aumentaram sua rotatividade em 21,7% na temporada 2018/19 Real Madrid desce para a segunda posição no ranking elaborado pela Deloitte BARCELONA (3a feira-14 de janeiro de 2020) — Do ponto de vista do futebol, o Futbol Club Barcelona não se diverte após ser derrotado na semifinal da Supercopa da Espanha e com a […]

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clubs commercial FC Barcelona Russo Law And Soccer Briefs

Liga de los ricos | El Barça adelanta al Real Madrid y ahora es el club de fútbol con más ingresos del mundo

Los culés han aumentado su facturación un 21,7% en la temporada 2018/19  El Real Madrid baja a la segunda posición del ranking elaborado por Deloitte BARCELONA (el 14 de enero de 2020) — De la perspectiva futbolística, el Fútbol Club Barcelona no pasa por un buen momento después de haber sido derrotado en la semifinal de […]

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commercial contracts LaLiga Sponsorship

RCD Mallorca and Konami Announce Partnership

The agreement will see the gaming conglomerate, famous for the Pro Evolution Soccer (PES) video game series, sponsor the team for the remainder of the season PALMA DE MALLORCA (December 21, 2019) — Real Club Deportivo Mallorca, the oldest football club in the Balearic Islands, has announced that a sponsorship agreement was signed with Konami […]

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commercial North America soccer

SoccerEx USA 2019 Returns to Miami For Second Year

MIAMI, Fla. (November 20, 2019) — More than 1,800 soccer business insiders from 80 countries, including myself, will assemble at the Turnberry Resort in Aventura on Thursday and Friday for the SoccerEx USA 2019 Conference. The conference includes 90 speakers, including Major League Soccer commissioner Don Garber, Inter Miami co-owner Jorge Mas, CONCACAF general secretary […]

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commercial marketing

A Football Club Hotel?

Torino, Italia (November 20, 2019) — A new hotel opened last August and last night had its official opening ceremony. This official ribbon cutting featured special guest Giorgio Chiellini. What makes it unique is that it is the first Italian hotel, and quite possibly the first hotel anywhere to be in collaboration with a football […]