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Around MLS commercial Inter Miami Hoy Sponsorship

Report: Inter Miami and Qatar have agreed to a multi-million dollar sponsorship

David Beckham’s new Major League Soccer franchise and Qatar airways have finally reached a deal worth $234 million after weeks of negotiations. MIAMI, Fla. (February 16, 2020) — Inter Miami is about to make their season debut in the Major League Soccer when they visit LAFC at the Banc of California stadium on March 1st. […]

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commercial LaLiga legal North America

Court Decision Expected Soon Over Staging of La Liga Games Outside Spain

A Court decision in Spain expected this month. Past two La Liga matches in Miami were cancelled. MIAMI, Fla. (February 5, 2019) — Back on November 19, 2019, the plans by La Liga to play Villarreal’s home game against Atlético Madrid on December 6, 2019 at Hard Rock Stadium in Miami were abandoned. The decision […]

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Around MLS commercial contracts legal

Looking Into The Soldier Field Lease for Chicago Fire

Fire’s lease at Soldier Field calls for sliding payment based on attendance MIAMI, Fla. (January 27, 2020) — After it was announced that the Chicago Fire were returning to downtown Chicago to play at Soldier Field, the Chicago Sun Times secured a copy of the team’s new lease with the Chicago Park District via a […]

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clubs commercial Russo Law And Soccer Briefs Sponsorship

Sponsorship Look Back: AS Roma’s three-year sponsorship deal with Qatar Airways

DOHA- In April 2018, Serie A club Associazione Sportiva Roma entered into a three-year sponsorship agreement with Qatar Airways. It was described by the football club as “the largest the club has ever signed” though the actual financials were not made public. However, the agreement with Qatar Airways was reportedly worth €40M ($48.8M) for three seasons, […]

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commercial LaLiga Sponsorship

The Official Cheese of Real Betis Balompié: Quesería Dehesa Dos Hermanas

La expansión de la marca Betis es una realidad, en particular a nivel internacional, pero al mismo tiempo nunca se olvidan sus raíces. | Real Betis’ expansion of its brand is a reality, but the club doesn’t forget its roots. Club has two-year partnership with regional cheesemaker. Anyone who has spent time in Spain knows […]

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Around MLS commercial Inter Miami Hoy

Inter Miami’s players have unique hydration needs. Fortunately they now have an official sports drink.

MIAMI, Fla (January 15, 2020) — BODYARMOR Sports Drink today announced a multi-year partnership with Inter Miami CF, establishing the brand as the team’s “Official Sports Drink” starting this upcoming 2020 Major League Soccer season. Details about this new agreement can be found on Inter Miami Hoy by clicking on the link below or by going to […]

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clubs commercial FC Barcelona Russo Law And Soccer Briefs

Liga dos ricos | Barça à frente do Real Madrid e agora é o clube de futebol com a maior renda do mundo

Os culés aumentaram sua rotatividade em 21,7% na temporada 2018/19 Real Madrid desce para a segunda posição no ranking elaborado pela Deloitte BARCELONA (3a feira-14 de janeiro de 2020) — Do ponto de vista do futebol, o Futbol Club Barcelona não se diverte após ser derrotado na semifinal da Supercopa da Espanha e com a […]

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clubs commercial FC Barcelona Russo Law And Soccer Briefs

Liga de los ricos | El Barça adelanta al Real Madrid y ahora es el club de fútbol con más ingresos del mundo

Los culés han aumentado su facturación un 21,7% en la temporada 2018/19  El Real Madrid baja a la segunda posición del ranking elaborado por Deloitte BARCELONA (el 14 de enero de 2020) — De la perspectiva futbolística, el Fútbol Club Barcelona no pasa por un buen momento después de haber sido derrotado en la semifinal de […]

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commercial contracts LaLiga Sponsorship

RCD Mallorca and Konami Announce Partnership

The agreement will see the gaming conglomerate, famous for the Pro Evolution Soccer (PES) video game series, sponsor the team for the remainder of the season PALMA DE MALLORCA (December 21, 2019) — Real Club Deportivo Mallorca, the oldest football club in the Balearic Islands, has announced that a sponsorship agreement was signed with Konami […]

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commercial North America soccer

SoccerEx USA 2019 Returns to Miami For Second Year

MIAMI, Fla. (November 20, 2019) — More than 1,800 soccer business insiders from 80 countries, including myself, will assemble at the Turnberry Resort in Aventura on Thursday and Friday for the SoccerEx USA 2019 Conference. The conference includes 90 speakers, including Major League Soccer commissioner Don Garber, Inter Miami co-owner Jorge Mas, CONCACAF general secretary […]

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commercial marketing

A Football Club Hotel?

Torino, Italia (November 20, 2019) — A new hotel opened last August and last night had its official opening ceremony. This official ribbon cutting featured special guest Giorgio Chiellini. What makes it unique is that it is the first Italian hotel, and quite possibly the first hotel anywhere to be in collaboration with a football […]

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Around MLS brand commercial marketing

MLS: 25th Season Official Game Ball Unveiled

MIAMI, Fla. (November 11, 2019) — Next season is still almost four months away, but we now know what next year’s official Major League Soccer game ball will look like. Shortly after the Seattle Sounders FC lifted the MLS Cup Sunday, Major League Soccer and adidas revealed the official match ball for the league’s 25th […]

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commercial legal Sponsorship

Court Sides With Liverpool In Lawsuit Over Kit Supply Contract

Nike will be new kit supplier beginning with the 2020/21 season. Liverpool join Chelsea and Tottenham as top tier EPL clubs with Nike kits MIAMI, Fla. (October 28, 2019) — Liverpool FC have won a legal battle with Boston (MA)-based New Balance in the London Commercial Court and are now free to sign a new […]

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Around MLS commercial Sponsorship

LAFC is first in MLS with sleeve sponsorship deal

Newest Member of the Golden Boot Club MIAMI, Fla. (October 15, 2019) — Los Angeles Football Club has added a new corporate sponsor to its lineup. The club revealed that retail giant Target will join the exclusive Golden Boot Club beginning in January 2020, serving as the Official Retailer of LAFC. The multi-year partnership includes […]