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  • Home
  • About
    • The Why
    • Soccer Business – Communications | Los Negocios del Fútbol – Comunicaciones
      • Position Profile: Director of Communications
    • Marketing
      • Want A Great Culture At Your Football Club? Start With This.
  • Posts
    • Soccer | Noticias φ Blog
    • Brand
    • Commercial
    • Stadiums & Facilities
    • Soccer
    • Selección española
    • Womens Football
    • Denmark: New Football Reboot Program of the Superliga
    • Uncategorized
    • Major League Soccer
    • La Liga
    • Inter Miami Hoy
      • Club Internacional de Fútbol Miami
  • FIFA Regulations on the Status & Transfer of Players
    • FIFA Rules | Regulation of Player Contracts
    • FIFA Règlement du Statut et du Transfert des Joueurs
    • FIFA Reglamento sobre el Estatuto y la Transferencia de Jugadores
  • P-1 Visa
  • O-1 Visa
  • USSF Professional Standards
  • Irrevocable Letter of Credit
  • FIFA Rules | Regulations Governing The Application of The Statutes
  • Sell-on Clauses and Their Effect on a Player Transfer
  • Living Trusts – Basics (EN/ES)
  • Training Compensation and Solidarity Payments
  • #RussoSoccer
  • International Stadium Projects
  • OFFICIAL: All UEFA club competitions suspended
  • Real Federación Española de Fútbol
    • Reglamento General de la RFEF
  • LaLiga Santander
    • La Liga
    • Calendario LaLiga Santander | Final 11 Rounds 2019-20 Season
    • The guide to LaLiga Santander’s new rules for 2019/20
    • La Liga Santander and La Liga Smartbank Summer Transfer Market 2019 | Mercado de Fichajes 2019
    • La Liga – International Growth
      • Millones de euros, amigos y la mano de Roures: así exporta Tebas La Liga al mundo
  • Major League Soccer
    • 2019 MLS Expansion Draft – How It Works (Rules And Procedures)
    • MLS Rosters
    • MLS Roster Rules 2019
      • MLS Rules – Transfer Fees on Homegrown Players
      • Homegrown Player Rule
      • Generation adidas Program
      • Allocation Money | 2015-2019
      • Working within the MLS salary budget
      • MLS POSTSEASON 2019 “AUDI MLS PLAYOFFS”
      • 2019 MLS Re-Entry Draft: Rules And Procedure
      • 2019 MLS End-of-Year Waivers: Rules And Procedure
      • 2019 MLS Free Agency Rules And Procedure
      • 2019 MLS End-Of-Year Waiver, Free Agency and Re-Entry Draft Player Lists
      • 2020 MLS SuperDraft presented by adidas
        • 2019 adidas MLS College Showcase Player List
        • Four Players Selected During Stage 1 of 2019 MLS Re-Entry Draft
        • 2019 MLS Superdraft and Combine
      • MLS Newcomer Of The Year Award
    • Sponsorships
      • Kit Sponsorships – More Than Just A Name On A Shirt
      • Kit Supplier Deals
      • MLS Sponsorship Guidelines
        • LAFC Announces Heineken As A Founding Golden Boot Club Member
        • Official Beer Sponsor of Major League Soccer
      • Official Apparel Supplier
      • Sleeve Sponsorships
      • Training Gear Sponsorships
      • 2020-24 MLS-MLSPA Collective Bargaining Agreement
        • Overview
        • MLS Free Agency Rules
        • 2015-19 MLS-MLSPA Collective Bargaining Agreement
        • MLS Players Salary Guide
      • MLS Media Rights Partners 2020
      • MLS Stadium Projects
  • Home | Casa Inter Miami Hoy
    • Club Internacional de Fútbol Miami
    • Fort Lauderdale Stadium
      • Fort Lauderdale Stadium Seat Map
      • Construction Progress Photos
    • Inter Miami CF Training Centre at Lockhart Stadium
      • Training Complex | Centro Deportivo
    • Inter Miami Roster
    • First Training Session | Primer sesión de entrenamiento
    • Gallery
    • Port Saint Lucie
    • Inter Is Here
    • Historic First Game: ‘Exciting times ahead.’
    • Inter Miami Debut
    • Trip To The District
    • The Making of Club Internacional de Fútbol Miami – A New Global Brand
      • This Is Miami
      • Club Operations | Commercial
      • Club Operations | Sporting
      • The Inter Miami CF Academy “La Academia”
        • Inter Miami CF Academy Teams & Technical Staff
      • September 5, 2018: The Day “Fútbol Miami” Became Club Internacional de Fútbol Miami
      • MIAMI FREEDOM PARK
      • Freedom To Dream: Preview – A story of Miami MLS
  • MIAMI MLS CONCEPTS 2014-2018
  • United Soccer League: Status And Vision
    • 2020 USL League One Schedule
    • USL League One | Players
    • USL Academy League
    • USL Annual Winter Summit 2019
    • USL Suspends Season For A Minimum Of 30 Days
  • Miami FC
    • Miami FC 2020 USL Schedule Released
    • Miami FC Technical Staff
  • Canadian Premier League
    • Canadian Premier League | La Première ligue canadienne
      • Grupo MEDIAPRO, Official Media Partner of Canadian Soccer Business
      • Canadian Premier League Kit Reveal for 2019 Season |1st season.
  • Le Championnat Canadien 2019
  • Concacaf
    • Concacaf Champions League
      • Concacaf Champions League 2020
    • Concacaf Nations League
  • CONMEBOL
    • Copa Libertadores
      • Final da Copa Libertadores 2019
  • Ligaçoês – Brasileirão
  • Enlaces – Superliga Argentina
  • Home
  • About
    • The Why
    • Soccer Business – Communications | Los Negocios del Fútbol – Comunicaciones
      • Position Profile: Director of Communications
    • Marketing
      • Want A Great Culture At Your Football Club? Start With This.
  • Posts
    • Soccer | Noticias φ Blog
    • Brand
    • Commercial
    • Stadiums & Facilities
    • Soccer
    • Selección española
    • Womens Football
    • Denmark: New Football Reboot Program of the Superliga
    • Uncategorized
    • Major League Soccer
    • La Liga
    • Inter Miami Hoy
      • Club Internacional de Fútbol Miami
  • FIFA Regulations on the Status & Transfer of Players
    • FIFA Rules | Regulation of Player Contracts
    • FIFA Règlement du Statut et du Transfert des Joueurs
    • FIFA Reglamento sobre el Estatuto y la Transferencia de Jugadores
  • P-1 Visa
  • O-1 Visa
  • USSF Professional Standards
  • Irrevocable Letter of Credit
  • FIFA Rules | Regulations Governing The Application of The Statutes
  • Sell-on Clauses and Their Effect on a Player Transfer
  • Living Trusts – Basics (EN/ES)
  • Training Compensation and Solidarity Payments
  • #RussoSoccer
  • International Stadium Projects
  • OFFICIAL: All UEFA club competitions suspended
  • Real Federación Española de Fútbol
    • Reglamento General de la RFEF
  • LaLiga Santander
    • La Liga
    • Calendario LaLiga Santander | Final 11 Rounds 2019-20 Season
    • The guide to LaLiga Santander’s new rules for 2019/20
    • La Liga Santander and La Liga Smartbank Summer Transfer Market 2019 | Mercado de Fichajes 2019
    • La Liga – International Growth
      • Millones de euros, amigos y la mano de Roures: así exporta Tebas La Liga al mundo
  • Major League Soccer
    • 2019 MLS Expansion Draft – How It Works (Rules And Procedures)
    • MLS Rosters
    • MLS Roster Rules 2019
      • MLS Rules – Transfer Fees on Homegrown Players
      • Homegrown Player Rule
      • Generation adidas Program
      • Allocation Money | 2015-2019
      • Working within the MLS salary budget
      • MLS POSTSEASON 2019 “AUDI MLS PLAYOFFS”
      • 2019 MLS Re-Entry Draft: Rules And Procedure
      • 2019 MLS End-of-Year Waivers: Rules And Procedure
      • 2019 MLS Free Agency Rules And Procedure
      • 2019 MLS End-Of-Year Waiver, Free Agency and Re-Entry Draft Player Lists
      • 2020 MLS SuperDraft presented by adidas
        • 2019 adidas MLS College Showcase Player List
        • Four Players Selected During Stage 1 of 2019 MLS Re-Entry Draft
        • 2019 MLS Superdraft and Combine
      • MLS Newcomer Of The Year Award
    • Sponsorships
      • Kit Sponsorships – More Than Just A Name On A Shirt
      • Kit Supplier Deals
      • MLS Sponsorship Guidelines
        • LAFC Announces Heineken As A Founding Golden Boot Club Member
        • Official Beer Sponsor of Major League Soccer
      • Official Apparel Supplier
      • Sleeve Sponsorships
      • Training Gear Sponsorships
      • 2020-24 MLS-MLSPA Collective Bargaining Agreement
        • Overview
        • MLS Free Agency Rules
        • 2015-19 MLS-MLSPA Collective Bargaining Agreement
        • MLS Players Salary Guide
      • MLS Media Rights Partners 2020
      • MLS Stadium Projects
  • Home | Casa Inter Miami Hoy
    • Club Internacional de Fútbol Miami
    • Fort Lauderdale Stadium
      • Fort Lauderdale Stadium Seat Map
      • Construction Progress Photos
    • Inter Miami CF Training Centre at Lockhart Stadium
      • Training Complex | Centro Deportivo
    • Inter Miami Roster
    • First Training Session | Primer sesión de entrenamiento
    • Gallery
    • Port Saint Lucie
    • Inter Is Here
    • Historic First Game: ‘Exciting times ahead.’
    • Inter Miami Debut
    • Trip To The District
    • The Making of Club Internacional de Fútbol Miami – A New Global Brand
      • This Is Miami
      • Club Operations | Commercial
      • Club Operations | Sporting
      • The Inter Miami CF Academy “La Academia”
        • Inter Miami CF Academy Teams & Technical Staff
      • September 5, 2018: The Day “Fútbol Miami” Became Club Internacional de Fútbol Miami
      • MIAMI FREEDOM PARK
      • Freedom To Dream: Preview – A story of Miami MLS
  • MIAMI MLS CONCEPTS 2014-2018
  • United Soccer League: Status And Vision
    • 2020 USL League One Schedule
    • USL League One | Players
    • USL Academy League
    • USL Annual Winter Summit 2019
    • USL Suspends Season For A Minimum Of 30 Days
  • Miami FC
    • Miami FC 2020 USL Schedule Released
    • Miami FC Technical Staff
  • Canadian Premier League
    • Canadian Premier League | La Première ligue canadienne
      • Grupo MEDIAPRO, Official Media Partner of Canadian Soccer Business
      • Canadian Premier League Kit Reveal for 2019 Season |1st season.
  • Le Championnat Canadien 2019
  • Concacaf
    • Concacaf Champions League
      • Concacaf Champions League 2020
    • Concacaf Nations League
  • CONMEBOL
    • Copa Libertadores
      • Final da Copa Libertadores 2019
  • Ligaçoês – Brasileirão
  • Enlaces – Superliga Argentina

Tag: logo

Categories
brand clubs LaLiga

El Deportivo Alavés evoluciona su imagen

  • Post author By Ken Russo
  • Post date 05/09/2020
  • No Comments on El Deportivo Alavés evoluciona su imagen

Deportivo Alavés updates brand and logo (EN) El club celebra su centenario en 2021 ALAVÉS, España (4 de septiembre de 2020) — El club se adapta a los nuevos tiempos redefiniendo su escudo con una apuesta por la evolución y respetando la esencia del original. El 23 de enero del 2020 arrancaba la cuenta atrás: […]

  • Tags Alavés, branding, consulting, escudo, España, La Liga, logo, soccer business, Spain

Categories
brand USL Championship

A pro soccer team changed its brand and crest, and fans hated it. So, the club listened to the fans.

  • Post author By Ken Russo
  • Post date 24/01/2020
  • No Comments on A pro soccer team changed its brand and crest, and fans hated it. So, the club listened to the fans.

Louisville City FC, a professional soccer team in the United States’ USL Championship, reverses re-brand after launching. LOUISVILLE, Ky. (January 24, 2020) — Last month, United Soccer League Championship club Louisville City FC unveiled a new logo (badge/crest) in advance of the 2020 season and the club’s move to its brand new soccer-specific stadium. Four […]

  • Tags badge, brand, commercial, crest, fan engagement, fans, futbol culture, logo, Louisville, Louisville City, marketing, NWSL, rebrand, supporters groups, USL

Categories
Around MLS brand

The Great Chicago Rebrand Debacle

  • Post author By Ken Russo
  • Post date 03/12/2019
  • 2 Comments on The Great Chicago Rebrand Debacle
Chicago Fire fans Fans wave flags as the Fire takes on Sporting Kansas City during an MLS match at Toyota Park on July 7, 2013.

“It’s a 106 miles to Chicago, we’ve got a full tank of gas, half a pack of cigarettes; it’s dark and we’re wearing sunglasses. Hit it!” The Blues Brothers MIAMI, Fla. (December 1, 2019) — The franchise is named after the Great Chicago Fire of 1871, and was founded as the Chicago Fire Soccer Club on October 8, 1997, the […]

  • Tags brand, Chicago, Chicago Fire, Chicago Red Stars, club, colours, fan engagement, Football, logo, MLS, pop culture, soccer

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