Categories
commercial Vuelta de La Liga

Real Madrid CF Will Not Seek Naming Rights For Estadio Bernabéu

Club will not seek naming rights partner for the revitalization of the Bernabéu Stadium; Has “great opportunities” in business without changing the name of the stadium. Miami, Fla. (Thursday, July 25, 2019) – Kenneth Russo What’s in a name? In the case of a famous one, a reason not to alter it. One of the […]

Categories
Around MLS commercial

Major League Soccer Enacts Changes To Sponsorship Guidelines To Allow Gaming And Alcohol Sponsors.

By Kenneth Russo, June 26, 2019 – In a major policy shift, Major League Soccer enacted changes to its commercial sponsorship guidelines. Under the changes adopted, the 26 clubs will be allowed to contract for shirt and stadium naming rights sponsorships with sports betting and liquor companies. Both of these types of entities can now […]

Categories
Around MLS

Major League Soccer Libera a Patrocínio De Manga Para A Temporada 2020

Miami, FL (4a feira, 23 do janeiro 2019) – Kenneth Russo – Seguindo o modelo adotado do Premier League, a Major League Soccer anunciou em 23 de outubro de 2018 que irá liberar os times para fecharem patrocínios de manga para a temporada 2020. Essa medida visa incrementar as receitas das equipes que disputam a […]